Comments for Sandlines

Comment on Customer Lifetime Value – part 2 by Lalaine

Lalaine — Sun, 25 Dec 2011 11:09:58 +0000

An inteillgent point of view, well expressed! Thanks!

Comment on Unsubscribe: How not to handle it by mandy

mandy — Sat, 03 Dec 2011 20:17:24 +0000

Well it is not very good because what do you do if you want to change your your pub address!!! that you dont drink there anymore and your vouchers for your free pint are all for the wrong pub/

Comment on Sandlines @ Mediapro by Mike Weston, Speaker Profile (#LSS11) | Local Social Summit

Mike Weston, Speaker Profile (#LSS11) | Local Social Summit — Tue, 01 Nov 2011 13:45:24 +0000

[...] call follow mike on Twitter @sandlines and read his blog. Mike will be moderating the Big Brand Local panel at LSS next [...]

Comment on That’s not my name! by Paulo

Paulo — Tue, 25 Jan 2011 16:18:17 +0000

It’s BETA! have pity for the developers!

Comment on Probably the worst opt-out in the world by Unsubscribe: How not to handle it | Sandlines

Unsubscribe: How not to handle it | Sandlines — Tue, 21 Dec 2010 15:09:14 +0000

[...] couple of years back, I blogged about an unsubscribe from a Guinness list that asked for WAY too much information. I called it ‘probably the worst [...]

Comment on Go compare? Go away! by Kate

Kate — Mon, 29 Nov 2010 17:13:36 +0000

I wonder who broadcasts those bad boys…surely their provider should be advising them – and surely their complaints must be through the roof.

Sigh. Some people never learn.

Comment on The most expensive marketing plan ever? by Sandlines

Sandlines — Wed, 17 Nov 2010 15:31:15 +0000

Kate, I’m strictly cattle. The cheque from the lotto win oddly hasn’t reached me yet.

Comment on The most expensive marketing plan ever? by Kate

Kate — Tue, 16 Nov 2010 17:09:51 +0000

Which class did you fly? I can imagine there is a significant difference between the classes…

Comment on (News)Stand and Deliver by Sandlines

Sandlines — Wed, 06 Oct 2010 16:43:10 +0000

Just saw this piece on ‘The Wall’ which makes my point perhaps a little more eloquently:
“NY Times boss says staying open to web crucial to paywall; details due in December http://bit.ly/b1DxsV “

Comment on the iPad and Marketing by Riaz Kanani

Riaz Kanani — Wed, 03 Feb 2010 20:52:49 +0000

I assume you mean you need both.. can’t see you keeping an ipad in your pocket ok snark aside – agree with the basic use case but I am left wanting so much more from the ipad.. think it might be something I wait for till the third generation.. or maybe google will release it with their device due at the end of the year.. here is hoping!

As for the marketing side – it is going to be interesting to see if more people interact with the standard types of ads that are on these devices vs the poorly used mobile ads. I think they’ll definitely be more in line with web ad interaction than the ads via the mobile but I am just not convinced that is a good thing.

What we need is a new type of advertising – both inside the iphone and possibly inside these ads. The publishing industry at least is in desperate need albeit the ipad will allow them to charge for the content freely available on the web (at least today anyhow).